Digital Marketing Specialist (Listing / Display / SNS / App / Branding) – Ref: 1024173

Marketing Department

You’ll lead strategic planning and execution of digital marketing initiatives, managing operational conditions and optimizing performance.

Key Tasks:

• Develop and execute large-scale digital marketing strategies
• Optimize and maximize digital ads across Google, Yahoo, Instagram, X, TikTok
• Utilize influencers for social media marketing
• Define specifications for internal systems and manage related projects
• Conduct regular meetings with media partners in both Japanese and English
• Lead brand marketing initiatives from strategy to execution
•  

• Participate in training to understand Group
• Join regular meetings with media and internal teams
• Define your area of focus and begin planning new initiatives
   
• Work Environment:

• Department size: ~100 members
• Digital Marketing Group: 10 members
  • 1 Manager, 3 Assistant Managers
• Age range: Average age ~30
• Hiring mix: 50% new grads, 50% mid-career

Mid-Career Backgrounds:

• Digital advertising agency consultants

Career Path Examples:

• Promoted to team leader within 3 years, now a manager candidate
• Transitioned to cross-functional role managing measurement infrastructure after 4 years

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• Requirements Must-Have:

• 3+ years of experience in online ad operations (listing, display, or SNS)
• Data analysis skills using Microsoft Office
• Strong communication skills with internal and external stakeholders
•  

• Passion for digital marketing
• Team-oriented mindset with proactive communication
• Experience at ad agencies or media companies
• Marketing strategy planning experience
• SQL (BigQuery)
• Experience managing large-scale ad budgets
• Familiarity with web analytics tools
• Statistical analysis skills
• Location: Tokyo, Japan

• English Requirement:

• TOEIC score of 800+ or equivalent proof of English proficiency (e.g., degree from an English-speaking university)
• Proof must be submitted by the time of offer. If unavailable, may administer a TOEIC IP test during the selection process.